Hanh Brown – 10 Things You Need to Know to Successfully Market to Seniors
As our population ages, it is important to consider the role of technology in the lives of older adults. We’ll explore a variety of topics related to technology and older adults, including how to better understand their needs, what factors influence their decision to adopt new technologies, and what challenges they face when doing so. […]
Senior Digital Literacy: Internet, Social Media & Learning
As dawn breaks on the digital age, an unexpected demographic is steadily venturing into the realm of bytes and pixels: older adults. At first glance, the notion might seem a tad offbeat. After all, aren’t the internet and social media primarily domains of the young? Not quite. As we will see, the power of connectivity […]
Online Safety & Digital Literacy for Seniors
Stepping into the world of technology may seem daunting for many seniors. It’s like stepping into a foreign land, trying to decipher a language that’s entirely alien. It’s not just about learning how to use a smartphone or a computer; it’s about understanding the complex virtual realm, safeguarding personal information, and confidently surfing the web. […]
Older Adults Mastering Digital Literacy and Online Groups
Older Adults Digital Literacy pertains to the ability of seniors to effectively use digital tools and the internet. This includes skills ranging from basic computer operation, smartphone navigation, and online safety to more complex tasks like using social media platforms, online banking, telehealth services, and e-commerce portals. The rise of technology in nearly every facet […]