Michael Hartman – 55 Plus, Active Living, Community-Centered, Wellness, Socialization, and Independence-Focused Senior Housing
Today’s baby boomers want more. They don’t want to sit around and wait for their next doctor’s appointment or the mailman. They want a vibrant lifestyle that brings them together with other like-minded people who are actively living life to its fullest potential. Seniors have always been active, but they need a place where they feel safe being themselves and doing what they love without having to worry about driving or getting lost in unfamiliar territory. Active living for seniors has been proven time and again to help seniors live longer, happier lives by improving overall health. There are plenty of opportunities for new friendships through socialization and fun activities. Senior housing active living 55+ is community-centered services designed around wellness and independence so that you can enjoy every stage of your golden years.————— Timestamps:[00:00]Pre-Intro dialogue from Michael Hartman [01:47]Introduction [02:26]I last had you on the show in October of 2020 (pre-COVID). And since then, how have we seen the senior housing markets changed? [04:17]Do you have a better or worse outlook on the future than you did back then? [06:02]What do you think, like on a scale of 1 to 10, how hopeful were you about the future of the sector then? And how hopeful are you now? [07:22]Has your perspective changed since October 2020 (pre-COVID), or has anything about your prediction become clearer? [11:36]How much of a recovery do you think senior housing assets will make in 2021? And what milestones may have to be pushed out in 2022? [14:31]Given all the changes to the workplace and the market from COVID everyone’s jobs seem to be shifting. Has your day-to-day work at Capital Senior Housing changed since October? [16:56]I mentioned in the intro, you work on Capitol Senior Housing’s Active Living Platform. Can you tell us more about what an Active Living Platform is and what demographics it caters to? [21:21]To the average person over 55 might still seem like a young age, maybe 10 years left in the workforce, for example. Why do you set the lower age bracket so low for these communities? [24:39]What considerations do you take into account when developing assets for this 55+ demographic group that you might not see in other senior living communities? [31:54]Do you still believe senior housing is still a good investment? Do you see this to be true even during COVID? [34:43]How does affordability come into play when deciding where to invest? [37:04]We, as an industry need to create housing that seniors can afford. A large portion of the seniors will not be able to afford the product that’s private pay and higher-end care. This means there’s going to be a need to develop affordable options. What is your thought, your role in this shift? [39:59]Do you see Smart Hubs as the future of senior care or at least integrated into senior care? [42:09]Why do you personally find it rewarding to serve the aging population? [44:21]Do you have any other thoughts that you would like to share?————— Bio:Principal – Active LivingMichael Hartman is responsible for CSH’s Active Living platform, which focuses on investing in assets catering to residents who are Over 55. This opportunity includes acquiring and renovating existing assets, as well as developing new assets that are uniquely tailored to this community. Michael brings more than two decades of commercial real estate principal and advisory expertise to his role with CSH. Michael’s first interview (Oct. 18, 2020, Season 1, Episode 50).